Stories

  • Three sport disciplines, three videocenters

    Three sport disciplines, three videocenters

    Stop to randomly listed videos, stop to painstaking rendering of footage, stop with unnecessary efforts. This is what our clients EHC Biel, Golfers Only and the Swiss Cup in soccer have decided. A videocenter which complies with all technical as well as optical requirements was needed. And as of recently we have three videocenters online. Individually incorporated in three pages, easy to use, neat and flexible. » EHC Biel Videocenter » Schweizer Cup Videocenter » Golfers Only Videocenter

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  • IKEA Switzerland receices a Face in the Book

    IKEA Switzerland receices a Face in the Book

    Even on Facebook IKEA wants to inspire its fans with ideas for their home. By the way communications controls the contents and runs the fan site in the beginning. IKEA wants to establish a consistent Facebook appearance for Switzerland. In preparation, by the way communications elaborates a manual which should be the basis for the contents management in three languages: it regulates the responsibilities and provides directives for the active as well as reactive communication in standard operations and – [...]

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  • Adrenalin in a hormone mixture

    Adrenalin in a hormone mixture

    PR in arduous and rugged, snow covered slopes sounds adventurous. We meet the challenge and support the new Freeride World Tour. „Bring on winter“ is what we say at btw. Because from now on we have the privilege to be also involved in winter sport. With our new client “Freeride World Tour” we  produce adrenalin enriched PR and strongly establish the powder junkies event in the European and social media. With specific story telling to media and common platforms like [...]

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  • By the way moves Switzerland – online

    By the way moves Switzerland – online

    schweiz.bewegt with its Coop Gemeinde Duell receives a slim and user friendly website connected to social medias. The clear assignment from Federal Councilor for sport BASPO was:” We need a neatly arranged, slim website which is easy to use for everyone.” After detailed evaluation of the existing website and creation as well as presentation of a new concept, the implementation started. Our web designer Mitch Haussener and project manager Beatrice Wertli developed each of the new website’s design and editorial [...]

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  • Agitation in the women`s office – French sounds in Curva sud (south wing)

    Agitation in the women`s office – French sounds in Curva sud (south wing)

    Since 1st October two new faces provide a breath of fresh air between the old btw walls On 1st October, translator Laura Girod and new trainee Yannik Keller nestled into their new workplace and therewith broke an ancient tradition. And that’s why: their debut in the office ends the longstanding 100% sexes ratio of “Curva Sud” (south wing) and “Curva Ost” (east wing). The sports and BWL student Keller arouses a lot of envy between all other male agents as [...]

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